Many people find writing difficult. Some will do anything to avoid writing reports. This could largely be due to bad approach. Many people believe that writing starts from a blank page. Although possible, this is not an ideal approach as it is quite difficult to think of the whole material in your head and organise it before dumping it on paper.
The solution is to use a systematic approach. Deal with the subject using tools that allow you to divide it into smaller, more manageable chunks. Research shows that once people are able to structure their thoughts and imagine the desired flow of their text, they find writing vastly easier.
This course aims to make writing easier for delegates by helping them focus on each of these smaller tasks individually and master them. The collection of these skills would then allow the delegate to write any text of any length with ease while increasing its impact and persuasiveness. Examples, in particular bad examples, are a great a source to help people understand what works and how specific techniques are used in practice.